1 Comment
Oct 22, 2023Liked by Cassandra L. Thompson

It’s interesting hearing he doesn’t promote to readers (as a separate entity to writers) because that’s the opposite advice of so many others. I always found that other advice silly because writers are readers (or they should be). Do readers care about my writing content? Probably not, but the algorithm doesn’t provide them my content in a chronological feed for them. They’ll likely still just get the bookish stuff. Maybe to absolutely maximize exposure prompting directly to the reading side of TikTok can work, but that would require effectively maintaining multiple accounts and boy do I not have the energy for that.

Expand full comment